Websites in recent times have become much more than just serving as an online medium for businesses to showcase their products. We keep witnessing various technological advancements, developments, and new trends in web design. Web design consists of preparing websites that are visually attractive and operational for the customers. It is pivotal that web designers stay informed of the latest web design trends.
This concept lays importance on how to make a web design simple for its users and make it clean and uncluttered as much as possible. This gives the users the freedom to concentrate solely on the significance of the site content. In this concept, easy and functional web designs are built. We can understand from the word “minimal” that this will prioritize only the basics and essentials of web design. When we talk about the minimal aesthetics of a web design we imagine very clean content, not that much of bright colors used in the background, a lot of free space, clean lines, and restricted color.
This trend has recently gathered a lot of attention and is being widely used. The 3D usage and features in web design help in making it seem more real. An illusion of depth is prepared. Picture yourself checking out some website where everything seems real as if you have entered a virtual environment or looking through the lens of AR/ VR Google. This can be fulfilled by including 3D visual effects or animations. Scaling, rotation, horizontal scrolling, and parallax scrolling are some of the strategies and techniques used to create 3D immersion. 3D models might also be added in this process that help users in making conversation with users on screen. This technique creates a remarkable virtual world browsing experience. We are instantly captivated by a website that is visually appealing and looks real and different from all the others.
We can give credit to web technology and web designers who want to look different compared to the normal webpage, 3D elements which have been used by the users for interaction have been used greatly. The results of these 3d elements can be sometimes astonishing. 3D model animations can also be utilized to provide a better representation of being true to life, helping visitors of the site to view each detail from each corner like watching it live. The shopping experience becomes more fun and lively with this.
Dark mode changes the background colour of a website into a darker shade. This is not a new term but something prevalent for a long time. Those who are aware of its features use it quite often. Many people chose to directly use this feature without giving it any thought. In recent times it has gained popularity as people discovered the advantages that it brings to any website. There are many reasons why web designers inculcate this feature in their designs, for instance:
Considering the effect that dark mode has brought on its users, we can conclude that this feature won’t be disappearing anytime soon, and it is here to stay for a much longer duration. It’s important to note that not everyone might like this feature and hence it’s important for web designers to keep in mind that they use dark and light modes for designing their websites and making it look attractive.
Dark mode helps in building a stylish and modern design for your website and also lets you have the freedom to signify other design elements surrounding it by making the other elements appear dark which surrounds it.
Neumorphism UI or soft UI, as it is commonly known as, uses a very different technique of using gentle shadows, highlights, and calming colors to make elements integrate into background seamlessly. This design is like a take on skeuomorphism that targets duplicating real-world objects in the digital field. Neumorphism is actually a new approach towards UI design. It helps in making your website look brand new. This trend gained popularity in 2019 because of Alexander Plyuto a designer who presented a concept that presented skeuomorphism in a modern manner on Dribble. This became a huge hit and motivated many designers to try out new things with Neumorphism UI which resulted in the making of catchy yet realistic interfaces. It was famous because designers and users were attracted to its user-friendly yet minimalist aesthetics.
In web design visuals, typography plays an important role. Web designers are taking a lot of risks with their choices including spacing, alignment, scaling, and text arrangement to enhance user experience and talk to the targeted audience. Sometimes, typography is also creatively used to build brand identities. Designers must pay a lot of attention to make sure that the typography is easily readable, valid, and is the same throughout the whole page.
Businesses that aim to catch their reader’s attention will deliberately keep the important information on the top of the page to give it enhanced visibility. The hero page is the top section of a webpage. These pages can utilize captivating typography to engage visitors. Bold and unique fonts, simplified design and enhanced user engagement make it all.
The objective of this trend is to provide a fun-filled experience to the users. When a user goes to any website, he might witness some type of smooth yet subtle movements. These movements are called micro- interactions. These subtle movements can be of various forms like animated effects, pop-up notifications, carousels, floating items, etc.
Be it animated buttons or toggle animations, all the micro-interactions ultimately come under web design elements that give feedback visually, guide users, and improve users experience on the website. Micro interactions can make a website more appealing and add substance to it. This comprises 4 key components: feedback, trigger, loops and modes. These micro interactions can magnify the overall experience for the users. Proficient web designers specialize in making the best use of these interactions.
This trend prioritizes functionality and usability of website over anything else. It is known for being an extremely simple, almost negligible approach to layout and design. The word brutalism was taken from the word brutal. It is used to earlier describe the type of architecture that originated in the late 1940s and early 1950s.
In 2016, a post appeared in the Washington Post that stated that the hottest trend in web design is making ugly-looking and hard websites an approach they termed “web brutalism”. Brutalist websites often have unpolished and bold aesthetics.
During the early web iterations, the focus remained on raw functionality and content. As the world of web evolved, it started becoming more dignified. Clashing colors and confusing designs made way for clean layout and decent color theories. Many years later, the early iterations appeared again as the concept of brutalism, a trend that rebelled against the growing list of UI design practices.
As we move ahead into 2024, these trends evolve as the world of web design too evolves. These trends totally shape the way we experience the digital landscape. From Dark Mode to 3D immersion, from Futuristic Minimalism to Artistic Typography and Micro Interactions, every trend has its unique functionality and charm that shape user experience. Staying updated with these trends will help businesses and web designers to create contemporary functional websites that connect with users on a deeper level. In order to choose the best trend for your website, you need to keep in mind factors such as your business model, user experience you want to create and the features or functionalities you look for. Hire a professional web design service that specializes in creating the best out of these trends and designing a website that creates an impact.
Neel Networks, a leading web design and development company in India, prepares a strong online base for clients through tailored web design and development techniques. We provide digital marketing services also to help brands reach a wider audience. Our team ensures a very easy and smooth process for the clients that leads to stunning and reliable websites. We guarantee you great services, unparalleled creativity, and commitment to helping your businesses excel digitally. Connect with Neel Networks today and bring your company’s vision to life. We, at Neel Networks, know that when you invest in quality web design service, you expect good ROI. Reach out to our team.