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8 Image Optimization Tools to Lower Your Website's Load Speed (Most of Them Are Free)
8 Image Optimization Tools to Lower Your Website’s Load Speed (Most of Them Are Free)

A website without visuals looks lame! An image is a powerful tool and a vital ingredient of a website. An image does much more than making a website’s appearance appealing. Images, while enhancing user experience, pave the way for better SEO results and elevate engagement rate. People incline more towards the images because it simplifies […]

What’s In the Box: Understanding Benefits of Local SEO as a Business Owner

Are you struggling to mark your presence in the market? Do you feel your efforts to get in front of the right audience are falling short? Then it’s time to pay heed to SEO (Search Engine Optimization). What? Your digital marketing plan has already considered SEO! Okay, but is your SEO strategy allots space to […]

State of Black Hat SEO in 2021 – Should It Still Be Part of Your Strategy?

It’s the era of digital transformation. Here, things are changing rapidly. And one of the noticeable changes is human habit. Unlike earlier, nowadays, the first thing people do when hunting for information is turning to the search engine, irrespective of the type of information they need, like about a place or a product, etc. And […]

Ignoring These On-Page SEO Factors – It’s Not the Trait of an SEO Expert

SEO; a change agent in digital marketing! Oh, SEO again! Well, why not? It’s a crucial aspect that can improve your web traffic, surprisingly. Anyway, don’t worry as, in this post, we will not see what is SEO. We know we have already talked about the basics of SEO earlier. And you know much about […]

According to The Experts, These Are The 5 Worst Ways to Build Your Backlink Profile

Establishing a sturdy backlink profile is an inevitable part of off-page SEO. It helps you gain standing and paves the way to your growth in the digital ecosystem. Moreover, it is said to be one of the vital ranking factors. However, creating a robust backlink profile is not an easy task at all. Because getting […]

Why Keyword Research Isn’t Just About Stressing on The Top Ranking Keywords?

We all want to appear on the first page of the SERP! Not just that, the extent of our love for occupying the top position in the SERP is that we don’t get satisfied with the fifth or sixth position even. Well, it is superb. Your urge to appear on the top can only take […]

Off-Page SEO: The Easy and Effective Way to Use It for Your Brand Success?

SEO (Search Engine Optimization) is a notable branch of digital marketing, facilitating the ways through which you can reserve a top spot in the Search Engine Result Page (SERP).  It is a diverse and worthy field that helps you get higher organic traffic by serving the audience with what they want. Though many people generally […]

Thinking PPC The Inclusive Way – Do You Need to Pay Heed to It?

Is this what you think? Then you must rethink! Are you amazed as why so? When you have numerous options under digital marketing to promote your business, why pay heed to PPC? Why should you spend money and effort on creating and managing PPC campaigns? The reason is simple – You can get 50% more […]

Boost Your Ranking in SERP using Free Search Engine Optimization Tools

You all know the cruciality of appearing on the first page of search engine results! According to the data mentioned on Backlinko, the average click-through rate (CTR) of the topmost search result in the organic search results of Google is 31.7%. Moreover, the report shows that the CTR of the top page is 10x of […]

Five Reasons Why Content Writing is Important for SEO

Do you know that search engine optimization is very much important when it comes to the success of your website? Well, a good seo score can only be attained with quality content writing. Content is the king of the website, and there is no second opinion about it. SEO content is the one that is […]