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WordPress Analytics Plugins to Make Some Sense of All the Website Traffic

Analytics is the key to data and data helps you generate meaningful Insights, using which you can improve the performance of the business and can take applaudable business calls. Peter Drucker said,“What gets measured gets managed”. This small statement is sufficient to describe the need for using WordPress analytics plugins. Measuring WordPress Website Performance To […]

Give Yourself More Time With These Effective Email Lead Generation Techniques

Joe Pulizzi (a marketing speaker and an award-winning author) said,“Email is possibly the greatest owned media channel for brands.” And we have already discussed the importance of email marketing earlier. It is one of the most preferred communication channels. Not only this, an email is a superb tool for lead generation. Pointless to say, lead […]

What is Content Marketing? What makes it a Highly Investible Asset in the Digital Ecosystem?

Content Marketing is a technique, focusing on the strategic creation and distribution of the content with intent to deliver value to the readers, for whom it is prepared. Okay! But what is content? Literally, everything you see on the internet is content. Yeah, content can be anything, text, picture, video, and audio. Moreover, the content […]

Why Videos are the Future of Content Marketing?

Video Marketing is nothing but the use of videos for promoting the brand or marketing the products or services of the business. It can be of any sort, including a webinar, product demonstration video, interview, and a promotion video. Being effective and a powerful way of information dissemination, video marketing has managed to become a […]

6 Lead Generation Tactics That Never Fail – Not Even In the Worst-Case Scenarios

Zig Zagler (an American Author) said,“You are out of business if you don’t have a prospect.” Of course, how you can run a business without getting any business? So, lead generation is an important phenomenon and a continuous process for any business, if it wants to remain in the market. Okay, a lot of technicalities! […]

Make Email Marketing Painless With These Super Effective Tools

Email Marketing, though sounds old-school and considered as irrelevant by many, it isn’t. It has managed to maintain its greatness even in the times when many people believe social media marketing is all that is left. That’s the reason email users are rising continuously, and billions of emails are sent every day (various sources suggest). […]

Digital Marketing – How Deep This World Is?

Digital marketing describes a vast array of activities in a very brief way. If someday you will try to search for its meaning on the web, you will find ‘n number’ of definitions. With all those differences come two common factors – It’s marketing & it’s for the digital devices. Now, try to figure out […]

Why You Should Start Mobile Marketing Before Every Other Form?

Jamie Turner (Founder – 60SecondMarketer) said, “If you’re not using mobile marketing to attract new customers to your business, don’t worry – your competitors are already using it and are getting those customers instead.” We can’t agree more to that. With almost 45% of people in the world using smartphones, leaving that device out of […]

Social Media Marketing: How to Boost the Efficacy of the Campaign?

“Social media creates communities, not markets.”- Don Schultz However, to let your social media marketing reap results, important is to see the way it is done. Just posting random things on social media platforms now and then won’t help you in any manner, apart from marking your presence on social media. And today, when the […]

Key benefits of the Pay Per Click Advertising (PPC)

Pay per click advertising can help you reach targeted audience within a short time. It helps you build your ranking on Google.

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